What are landing page?

What are landing page?

- A web page which serves as the entry point for a website.

- A landing page is a distinct page on your website that’s built for one single conversion objective. A landing page should be designed, written and developed with one business goal in mind.

a web page which serves as the entry point for a website or a particular section of a website.

In the purest sense, a landing page is any web page that a visitor can arrive at or “land” on. However, when discussing landing pages within the realm of marketing and advertising, it’s more common to refer to a landing page as being a standalone web page distinct from your main website that has been designed for a single focused objective.

This means that your landing page should have no global navigation to tie it to your primary website. The main reason for this is to limit the options available to your visitors, helping to guide them toward your intended conversion goal.

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Landing page is the page which describe your website, it is the main page of your website, Homepage is nothing but your landing page. This is the entry point of your website.

Below are the factors which affects the landing page quality -

1. Expected Clickthrough Rate (CTR)
2. Ad Relevance
3. Landing Page Experience - Relevant (determined mostly by the presence of keywords on the page), useful and original content
4. Transparency and trustworthiness
5. Ease of navigation
6. Encouraging visitors to spend time on your site

A landing page is a distinct page on your website that's built for one single conversion objective.

A landing page is a distinct page on your website that's built for one single conversion objective. A landing page should be designe.

Do you know what a 'landing page' is and have you implemented one yet? If you haven't, let's explore what a landing page is, how it works and what your options are for getting started with them. After all, landing pages are a valuable tool for lead generation and one that ~67% of medium-size companies

Lead Generation Landing Pages. Lead generation landing pages are used to capture user data, such as a name and email address. The sole purpose of the page is to collect information that will allow you to market to and connect with the prospect at a subsequent time.

Landing page is just what it sounds like: it’s the page your website visitors arrive at after clicking on a link. It could be your home page, or any other page in your site.

An arriving page, here and there known as a "lead catch page" alternately a "lander", alternately An "destination page", is a solitary web page that gives the idea because of the opposition to clicking around a internet searcher optimized scan consequence or a web promotion.

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