Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of search engine optimization, keyword density...
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Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of search engine optimization, keyword density...
Off-Page SEO techniques
Directory
Social Bookmarking
Forum Posting
Classified Posting
Article Submission
Profile Creation
Business Listing
Blog
Video Sharing
Email marketing is a form of direct marketing that uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a...
The links shown below some of Google's search results, called sitelinks, are meant to help users navigate your site. Our systems analyze the link structure of your site to find shortcuts that will...
A Uniform Resource Locator (URL), colloquially termed a web address, is a reference to a web resource that specifies its location on a computer network and a mechanism for retrieving it. A URL is a...
A local business listing is an online entry that contains your business Name, Address and phone number (NAP) along with other details. There are a lot of websites like Yelp, Foursquare and Yellow...
Content and copy refer to written material. This is the text that you see and read on a website. What is involved with Content Optimization? The process of making your website's home page or a...
When a search engine returns its search results, it gives you two types: organic and paid. Organic search results are the Web page listings that most closely match the user's search query based on...
Latent Semantic Indexing (LSI) is a mathematical method used to determine the relationship between terms and concepts in content. The contents of a webpage are crawled by a search engine and the most...
In search engine optimization (SEO) terminology, black hat SEO refers to the use of aggressive SEO strategies, techniques and tactics that focus only on search engines and not a human audience, and...
Googlebot is Google's web crawling bot (sometimes also called a "spider"). Crawling is the process by which Googlebot discovers new and updated pages to be added to the Google index. We use a huge...
Defining Internet Marketing. Also called online marketing, it is the process of promoting a brand, products or services over the Internet. Its broad scope includes email marketing, electronic...
A link profile is the makeup of links directing to your site. Google favors links from a variety of sites as well as high-authority sites. For more information about SEO link profiles, read our...
Keyword stemming is a useful tool for web pages and search engine optimization. The process of keyword stemming involves taking a basic but popular keyword pertaining to a particular website and...
A search engine results page (SERP) is the page displayed by a search engine in response to a query by a searcher. The main component of the SERP is the listing of results that are returned by the...
5 Types of Link Building
1) Traffic Generating Link
2) SERP Elevating Links
3) pageRank Boosting links
4) Reputations Building Links
5) Backlinks for your Backlinks
A vertical search engine as distinct from a general web search engine, focuses on a specific segment of online content. They are also called specialty or topical search engines. The vertical content...
On page optimization refers to all activities which you can do on your site for search engine ranking making it search engine friendly. Off page and On-optimization both are essential for search...
The concept behind press releases is that they should be used to share newsworthy content with interested parties. Press releases can also be used to complement your existing SEO strategy which may...
Here are seven website promotion tips you need to follow to get your page up to the top of the search engines.
Focus on Website SEO
Social Media Marketing
Search Engine Listing
Signature...
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid...
Doorway pages are web pages that are created for spamdexing. This is for spamming the index of a search engine by inserting results for particular phrases with the purpose of sending visitors to a...
URL tracking is the process of adding unique identifiers to your destination URLs. If you aren't tagging your urls for tracking in either analytics or another third tier system you are losing out on...
URL redirection, also called URL forwarding, is a World Wide Web technique for making a web page available under more than one URL address. When a web browser attempts to open a URL that has been...
Social media optimization (SMO) is the use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, service brand or event. ... SMO also...
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