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I suggest to use the smallest amount of plugins possible because when you have lots of plugins, you never know what can happen after updating them. Be aware, that plugins can do everything on your...

use the Google Disavow Tool in Google Search Console console. you can also use the bing disavow links tool in Bing Webmaster Tools account.

A page’s bounce rate is the percentage of visits that land on that page and leave without visiting a second page or interacting with the page they landed on.

LSI(Latent Semantic Indexing) Keywords are the keywords that are semantically related to your primary keyword. They are the synonyms or closely related words/phrases of your targeted primary keyword...

Google Suggest suggests you completions of the search string you are typing, based on other people’s search queries. If some suggestion often appears, this is an indicator for high popularity (resp....

— Moosa Hemani, Moz

Hypertext came from two words-hyper and text to literally mean a text beyond or over linear or sequential text. Hypertext is therefore any presentation of information that has multiple paths through...

1 – Set up Analytics
2 – Implement User-Friendly URLs
3 – Craft Relevant Meta Titles
4 – Optimize Title Tags
5 – Use Alt Text for Images
6 – Link to Relevant Sites
7 – Encourage Inbound Links...

Cloaking is a black hat seo technique in which the content presented to the search engine spider is different from that presented to the user.

Images are important for building a natural and effective backlink profile. The three important points are

1. Image names: Give names which will describe your image. Search engines don’t only...

Crawlers, robots and spiders are all the same. In layman language they perform the activity of collecting all the information from your website to store on the temporary databases. If search engines...

When browsing through the ‘Behavior’ section in Google Analytics, you’ll come across the term ‘pageviews’ a lot. And you might think that the more pageviews a page has, the better. But is that...

Cloaking or word cloak when seen in the dictionary, means something that covers or conceals. But when in reference to SEO, it is considered as a technique to have better indexing.

Robots.txt is a standard used by websites to communicate with web crawlers and other web robots. The standard specifies how to inform the web robot about which areas of the website should not be...

On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a...

To increase impression of your site these steps are required:

Blog Directory
Guest Posting
Web 2.0 Submission
PPT Sharing
PDF Sharing
Infographic Submission
Social Media Optimization

To increase the link influence score of a website :-

Ensure that your technical SEO is in place
Create lots of linkable content
Develop strong internal linking
Regularly remove toxic backlinks

Search engine optimization (SEO)
Search engine marketing (SEM)
Social media marketing (SMM)
Content marketing
Email marketing
Online advertising
Landing page marketing
Smartphone marketing...

Use images, text formatting and specify your target location while placing ads. Also use social media bookmarking, social media group posting. The most important thing is to check traffic of that...

Let’s install Google Analytic and you can measure the traffic and all other parameters.

The Fetch as Google tool enables you to test how Google crawls or renders a URL on your site. You can use Fetch as Google to see whether Googlebot can access a page on your site, how it renders the...

Google Ads: Definition
Google Ads is Google's online advertising program. Through Google Ads, you can create online ads to reach people exactly when they're interested in the products and services...

Every month, Google either comes up with some algorithm update or some SEO update. One such latest SEO update 2018 is mobile-first indexing.

Earlier, the desktop website used to be crawled first...

Types of Links:

Contextual & editorial links
Links from ranking webpages
Links from authentic reviews
Links from strong social brand pages
Interview links
Newsletter links
Recurring links...

The definition of bounce rate is the percentage of people who arrive on your site and leave without visiting a second page. More importantly, Bounce Rate was designed to tell you if you have the...