A visual introduction to the DFP (DoubleClick for Publishers) platform and how it fits into the online ad serving process.
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A visual introduction to the DFP (DoubleClick for Publishers) platform and how it fits into the online ad serving process.
Local SEO (Local Search Engine Optimization), sometimes referred to as local search engine marketing, is an incredibly effective way to market your local business online, as it helps businesses...
PageRank is an algorithm used by Google Search to rank web pages in their search engine results. PageRank was named after Larry Page, one of the founders of Google. PageRank is a way of measuring the...
Internal Links are hyperlinks that point at (target) the same domain as the domain that the link exists on (source).
Pogo sticking and bounce rate both are same with little variation but there is lots of difference in Pogo sticking.pogo sticking and bounce rate both are same with little variation but there is lots...
Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results.
Creating an SEO link wheel is a great way to get powerful back links to your site, and they aren't as difficult to create as you might think.
The Google Sandbox Effect is a concept used to explain why newly-registered domains and websites rank poorly in Google Search Engine Results Pages (SERPS) for a period of time.
XML Sitemap Formatting Some website content management systems give you the ability to automatically create an XML Sitemap. If you use one of these programs or an auto-XML Sitemap generator, make...
A 302 redirect is a temporary redirect. There are very few instances where this type of redirect should be used, but unfortunately it is the easiest to implement. This means that many webmasters...
Robots.txt is a text file webmasters create to instruct web robots (typically search engine robots) how to crawl pages on their website. The robots.txt file is part of the the robots exclusion...
Image optimization provides many benefits including: Free product promotion. Photo sharing and social image sharing sites offer more contextual clues than search engines do fin terms of ranking...
Metadata is data (information) about data. The <meta> tag provides metadata about the HTML document. Metadata will not be displayed on the page, but will be machine parsable. Meta elements are...
It is the process of identifying the competitors and evaluating their strengths and weaknesses against our own products or services. This forms an indispensable part of any company's marketing...
Link equity is the concept of the influence of links on a pages ability to rank for particular search queries. Link equity takes into account things like relevance, authority and trust, link...
Robots.txt fetch error is actually a common type of error seen in Google Webmaster Tools section and most websites encounter this issue due to low quality web hosting.
SEO friendly URL Well optimized URLs are important for both search engine optimization and user experience. Search engines factor many variables into their decision making process and URLs are high...
Directory submission basically listing your website in various business directories that best suited your services. But while sending links to business directories, it is essential to calculate PA/DA...
Maccabees Update: Google Confirms New Core Algorithm Change.
There are 3 types of SEO point of view.
Black Hat SEO
White hat SEO
Grey hat SEO
EdgeRank has been the name of the algorithm Facebook uses to determine which posts users see in their news feed. However, Facebook is no longer using.
Organic search results are those which come from the algorithm used by the search engine.
Paid results are just that – links that come from advertising dollars being spent to place them on the...
OBL(Out Bound Links) are typically to promote your site with in the SEO community of webmasters.
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