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  1. #1
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    What is the purpose of keyword in SEO?

    Hlo Friends,
    What is the purpose of keyword in SEO?

  2. #2
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    Keywords help in increasing ranking of your website. We type these keywords as search term and it shows the ranking of your keyword. So keyword selection is the most important part in SEO. Select long tail keywords with low or medium competition but with high searches.

  3. #3
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    Keywords plays a vital role in promoting any website. Keyword refers to the words, that we search in search engines.

    For Example:-
    You have a hotel in Los Angeles and you will wish that, when people search "hotel in Los Angeles" your website show on top in search engines. Because, when your website will be shown on top then, chances to click on your website will be higher.

    In this case, keyword is "hotel in Los Angeles". Because, people visiting to your website by searching "hotel in Los Angeles". Hence, Keywords helps to increase traffic on the website.

  4. #4
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    Your SEO keywords are the key words and phrases in your web content that make it possible for people to find your site via search engines. ... This is why developing a list of keywords is one of the first and most important steps in any search engine optimization initiative.

  5. #5
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    Keywords are valuable for every website as they drive targeted traffic to your business for free.

  6. #6
    Registered User 24x7servermanag's Avatar
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    There are various tools which you can use to find the keywords. Once you will find the target keyword then you can start building the contents which will have that targeted keywords.

    You should find the list of targeted keywords. Also, you should study the keyword phrases which are related to your keywords as well as you should perform the competitive analysis about what your competitor's keyword phrases. You can find the opportunities that is keywords which can attract the more traffic to your site.

    You should add the keywords in title tag, meta tag.

    The keyword should be included in your website URL too. It is the best SEO technique as it will improve the indexing and page rank. It will increase the web traffic on your website.

    There are various tools which you can use for the keyword ranking. Google key planner is the fastest keyword planner tool. You can use the various websites for searching the top rated keywords. There are various free tools for getting the high rated keywords. Google has it's own Adword tool which will help you to find the quality keywords.
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  7. #7
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    In SEO, keywords are very important because users types keywords for searching purpose. This is why search engines gives a rank to a website on the base of keywords.

  8. #8
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    Quote Originally Posted by Powerfulvasikar View Post
    Hlo Friends,
    What is the purpose of keyword in SEO?

    It is Keywords that users make use of while searching in Search Engines like Google, Bing, yahoo.

    If your article or webpage contains that particular keyword which the user is searching for then your article will be displayed in the search engine result page.

    You can create content making use of the target Keywords. Include Keywords in the Title tag, Meta Description, H1 tag and the URL

    If keywords are used properly and targeted properly without doing keyword stuffing then their is a possibility that the article or blog might rank on the first page.

  9. #9
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    Hi there,

    Keywords help in finding the product and services of a company. Also, keyword means how easily a search engine can capture your products and services.

  10. #10
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    keywords are used to find product and service.

  11. #11
    Registered User albertocosta's Avatar
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    Jan 2016
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    Keywords show the visibility of web pages on search engine result page.

  12. #12
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    Keywords increase your website traffic quickly as well as increase visibility of your website in SERP.

  13. #13
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    It is the process by which people make sure that the websites are appealing in search engines.

  14. #14

  15. #15
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    Feb 2017
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    Your keyword is your business and it informs about your website to the search engines. It also defines the website category.

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