What is PPC and smo different?

[spyactive]

What is PPC and smo different?

[Nas]

SMO is development of business profiles on social media and keeping them updated with the current events with you with an intention to divert traffic to your site and generating leads.

PPC is Pay Per Click campaign/advertising campaign which can be accomplished on social media or on search engines with an intention to get instant traffic and boost sales and visibility on instant base.

[crackersguru]

SMO to help create and maintain a company image, you must go behind basic steps like posting a mission statement or “About Us” page. You must create a lively, interactive and ongoing presence outside of your dot com. This will reinforce your website and drive sales leads.
- Pay per Click (PPC) advertising has become the most popular advertising vehicle for a reason: it works. Paying only for internet users who willingly click your ad has two outstanding benefits. One is that it ensures the site visits stemming from the ads are from relevant members of your target demographic.

[swikriti.sharma]

PPC and SMO are two entirely different terminologies. PPC is pay per click while SMO is Social Media Optimization.

PPC is related to Search Engine Marketing, Advertising and Google Adwords whereas SMO is more of related to Social Media Marketing.

Social Media Optimization (SMO) is used for optimizing a company's facebook page or twitter page or other Social Media pages.

PPC is an advertising platform wherein advertisers pay publishers or website owners behind every click on an ad. Hence the name Pay per click.

[RH-Calvin]

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.

SMO stands for social media optimization and is the process of optimizing your website in various social media websites. It helps to promote your website in various social networking websites to build traffic and also build your business popularity in search engines.