How to cross check if SEO campaign is working or not?
How to cross check if SEO campaign is working or not?
If SEO campaign is working or not:
Check Google Analytics to check the flow of website on each keyword, keyword ranking, bounce rate
Check Google Webmaster tools to check the website insights, keyword position on SERP
Also check manually that keywords are ranking on which number on SERP.
Analysis organic traffic in whatever analytics software you use. Also, if you are using Google and Bing Webmaster Tools, check your impressions and click data.
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