Hlo Friends,
Can you mention the difference between SEO and SEM?
Hlo Friends,
Can you mention the difference between SEO and SEM?
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SEM (Search Engine Marketing), it is used for the promotion of website through paid advertising by increasing their visibility in Search Engine Result Page (SERP) in the Ads section. While SEO is optimizing the site to increase the organic ranking of a site.
SEO: Search Engine Optimization is a marketing technique which is used to optimize a website according to the rules of search engines. It is a cost effective method.
SEM: Search Engine Marketing is a paid technique in which we pay search engines to rank a website on the top of search engines. It is a costly method.
It is not that hard to find on the Internet, just Google the same keyword and find the many results related to your query.
Other than search engine optimization, SEM includes the use of paid search, such as pay per click (PPC) listings and advertisements. Most of the time, SEM strictly includes PPC campaigns and activities, but if you use SEO and paid search, that falls under SEM efforts
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