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  1. #1
    Registered User
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    Sep 2016
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    48

    What is an ad group in Google Adwords?

    Hello friends,

    What is an ad group in Google Adwords?

  2. #2
    Senior Member deepakrajput's Avatar
    Join Date
    Feb 2012
    Location
    CA
    Posts
    1,223
    In ads group we run multiple Google AdWords campaign at a time.

  3. #3
    Registered User
    Join Date
    Apr 2018
    Posts
    118
    An ad group contains one or more ads which target a shared set of keywords. You set a bid, or price, to be used when an ad group's keywords trigger an ad to appear. This is called a cost-per-click (CPC) bid. You can also set prices for individual keywords within the ad group.

  4. #4
    Senior Member
    Join Date
    Apr 2018
    Posts
    121
    The “Ad group” tab takes some of the guess work out of determining how to group together and separate keywords. In addition, these ad group recommendations can be saved and added directly to your current campaigns, further easing the process of creating ad groups and adding keywords.

  5. #5
    Registered User
    Join Date
    Dec 2017
    Location
    Singapore
    Posts
    115
    An ad group can be compared to a ‘folder’ within a Google AdWords or PPC advertising campaign. It usually contains related keywords or phrases with multiple match types, as well as one or more advertisements, negative keywords, placements, topics and/or target groups.

    A successful Google AdWords campaign should have a large number of ad groups within a campaign, so these can be individually tested with effective and/or relevant advertisements, keywords and settings.

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