Which is the Latest Search Algorithm and what are the major updates?
Which is the Latest Search Algorithm and what are the major updates?
Google rolls out algorithm updates once or twice every month (and that's just the ones we know about!), but not all of them have an equally strong impact on the SERPs. To help you make sense of Google's major algo changes in the past years, I've put up a cheat sheet with the most important updates and penalties rolled out in the recent years, along with a list of hazards and prevention tips for each.
But before we start, let's have a quick look to check whether any given update has impacted your own site's traffic. SEO PowerSuite's Rank Tracker is a massive help in this; the tool will automatically match up dates of all major Google updates to your traffic and ranking graphs.
1) Launch Rank Tracker (if you don't have it installed, get SEO PowerSuite's free version here) and create a project for your site by entering its URL and specifying your target keywords.
2) Click the Update visits button in Rank Tracker's top menu, and enter your Google Analytics credentials to sync your account with the tool.
3) In the lower part of your Rank Tracker dashboard, switch to the Organic Traffic tab.
Mobile-First Index Roll-out — March 26, 2018
Confirmed
Google announced that the mobile-first index was finally "rolling out." Since the index has been in testing for many months, and Google has suggested they are migrating sites gradually, it's unclear how much impact this specific roll-out had on the overall index. Webmaster should begin to see notifications within Google Search Console.
Zero-result SERP Test — March 14, 2018
Confirmed
On a small set of Knowledge Cards, including some time/date queries and unit conversion calculators, Google started displaying zero organic results and a "Show all results" button. A week later, Google stopped this test, but we believe it is an important sign of things to come.
"Brackets" Core Update — March 8, 2018
Confirmed
Google confirmed a "core" update on March 7th, but volatility spiked as early as March 4th, with a second spike on March 8th, and continued for almost two weeks. This may have been multiple updates or one prolonged, rolling update. The "Brackets" name was coined by Glenn Gabe; no details were provided by Google.
Hi
Thanks for the information.
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Mobile-First Index Roll-out is the latest update according to analysts.
Google announced that website having HTTPS will be high priority for search engine indexing.
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Latest SEO update by Google was Broad Core Algorithm.
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