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  1. #1
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    Oct 2015
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    What Is The Difference Between Clicks And Impression..?


  2. #2
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    Feb 2016
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    Bangalore
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    When your ad loads and displays in front of a user, that is one impression. Well, you can't have clicks without impressions. Users need to see your ads before they can decide whether or not to click them. This is typically referred to as CPM, or Cost Per Mille, where Mille means thousand.

  3. #3
    Member
    Join Date
    Jul 2018
    Posts
    79
    when you see the ads within your viewport but not make any click. That is called as impression. But if you see ads and make clicks, this is called click. Impressions are how many times your ad was shown.

  4. #4
    Senior Member
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    Jun 2018
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    A click, simply enough, is whenever a user actually clicks on your ads. This is a bit more involved, however.

    Like CPM, CPC – Cost Per Click – goes both ways. You can pay for X number of clicks on your site, or you can run advertising that pays you for every X number of clicks. Either way, the click is the basic unit of measurement.


    Impressions are the most basic, utterly mundane interaction you can have with a page. In fact, it’s hardly even an interaction. An impression is a view. When your ad loads and displays in front of a user, that is one impression.

  5. #5
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    Jul 2018
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    73
    An ad impression is simply the number of times your ad, whether it’s a banner, button, or text link, has been (or will be) exposed to a potential viewer. In simple terms, this is the number of times that image appeared on any computer screen anywhere in the world.

    A click-through is the actual number of times someone has taken their cursor, placed it on your advertising image and used their mouse to click on that image and be taken to your website. This is the most advantageous way to purchase advertising for the advertiser, because it really takes all the guess work out of the equation. You’ll know exactly how many visitors will visit your site relative to the ad purchase.

  6. #6
    Senior Member
    Join Date
    Jun 2018
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    114
    clicks will lead the visitor to the advertisers website and can be an expected buyer and impressions are just views of the ads. Views are counted with the opening of the pages.

    An impression is when a link / banner is viewed and presented on the computer screen of a visitor

  7. #7
    Registered User
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    Jul 2018
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    20
    An impression is counted each time your ad is shown on a search result page or other site on the Google Network. Each time your ad appears on Google or the Google Network, it's counted as one impression.

    Clicks - how many clicks it received.

  8. #8
    Member
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    Jul 2018
    Location
    Delhi
    Posts
    65
    Impression means how many times your ads are shown on the SERP results and click means how many users click on the ad to visit the webpage.

  9. #9

  10. #10
    Senior Member
    Join Date
    Jun 2018
    Location
    australia
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    151
    When your ad loads and displays in front of a user, that is one impression. ... Well, you can't have clicks without impressions. Users need to see your ads before they can decide whether or not to click them. This is typically referred to as CPM, or Cost Per Mille, where Mille means thousand.

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