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  1. #1
    Registered User
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    Jul 2018
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    199

    How do I use Schema for local SEO?

    How do I use Schema for local SEO?

  2. #2
    Senior Member
    Join Date
    Jan 2017
    Posts
    370
    Making sure a business’ geographic and contact information is listed correctly on their website should be the first step when it comes to implementing schema onto a website. The Local Business section of Schema.org has a variety of categories that businesses can implement as part of the footer or contact page of their website, including address, phone, fax, operating hours, and even accepted payment types.

    The schema markup is displayed via div tags and isn’t displayed on the live version of the website. The div tags designate the information that applies to the chosen schema markup:

    <div itemscope itemtype=”http://schema.org/Attorney”>
    <span itemprop=”name”>ABC Attorneys</span>
    <div itemprop=”address” itemscope itemtype=”http://schema.org/PostalAddress”>
    <span itemprop=”streetAddress”>123 Main Street</span>
    <span itemprop=”addressLocality”>Malibu</span>,
    <span itemprop=”addressRegion”>CA</span>
    <span itemprop=”postalCode”>90263</span>
    </div>
    Phone: <span itemprop=”telephone”>555-423-2352</span>
    <a href=”http://googlemapsurl.com” itemprop=”maps”>URL of Map</a>
    </div>

    In this example for an Attorney’s office, the only information that is displayed on the public-facing side of the website is the information between the span and div tags. Visitors won’t be able to tell that a business is using schema unless they view the source code of the website.

    The ‘itemprop’ in the span tag identifies the schema markup property for that piece of information. All available properties are shown on Schema.org in their applicable category.

  3. #3
    Registered User
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    Jun 2018
    Posts
    1,416
    Schema code is the best SEO practise for local targeting keywords and clients. I have many local targeting clients and i have implemented different schema code on my client's sites and having superb result and revenue.

  4. #4
    Senior Member
    Join Date
    Aug 2018
    Posts
    132
    Local businesses can help their search engine optimization efforts by utilizing the Schema.org markup. By adding the Schema code to your website, you're helping the search engines identify certain text on your site, such as your business's name, address, and phone number.

  5. #5
    Senior Member
    Join Date
    Jun 2018
    Posts
    132
    Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If you've ever used rich snippets, you'll understand exactly what schema markup is all about.

  6. #6
    Registered User
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    Jun 2018
    Location
    USA
    Posts
    2,651
    Schema is on-page seo factors. By adding this code in the website, it gives detailed information about the website to search engine.

  7. #7
    Registered User
    Join Date
    Feb 2016
    Location
    Bangalore
    Posts
    696
    Local businesses can help their search engine optimization efforts by utilizing the Schema.org markup. By adding the Schema code to your website, you're helping the search engines identify certain text on your site, such as your business's name, address, and phone number.

  8. #8
    Senior Member
    Join Date
    Jul 2018
    Posts
    280
    Google recommends using JSON-LD as the data format but you can use Micro data format as well.

  9. #9

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