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  1. #1

  2. #2
    Registered User
    Join Date
    Dec 2016
    Location
    Mumbai
    Posts
    59
    ROI = Net Profit / Total Investment * 100.

  3. #3
    Senior Member
    Join Date
    Nov 2018
    Posts
    121
    ROI = (Net Profit / Cost of Investment) x 100

  4. #4
    Senior Member
    Join Date
    Jul 2018
    Location
    Chennai
    Posts
    191
    Return on investment (ROI) is the ratio of a profit or loss made in a fiscal year expressed in terms an investment. It is expressed in terms of a percentage of increase or decrease in the value of the investment during the year .
    Net Profit / Total Investment * 100 = ROI.

  5. #5

  6. #6
    Junior Member
    Join Date
    Feb 2019
    Posts
    8
    One basic formula uses the gross profit for units sold in the campaign and the marketing
    investment for the campaign:

    Gross Profit – Marketing Investment/Marketing Investment

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