Hi Everyone,
Details frequently spell the difference between attractive, easy-to-read pages that project a professional image and boring, hard-to-read pages that undermine your firm or association's credibility.

Here are some of the areas to pay particular attention to :

1. Gray pages

2. Lack of white space at top, bottom and sides of page.

3. Long lines of small type or short lines of large type.

4. Narrow columns of justified text

5. Inappropriate borders

6. Overuse of reverses, screens, rules and boxes

7. Incorrect punctuation

8. "Floating" initial caps

9. Excessive text wraps

10. Unnecessary spacing

11. Widows and orphans

12. Color printing