what is ROI?

[soulspotter]

ROI is abbreviate of Return On Investment. Generally this is measure for a common profitable ratio. General methods which is used to calculate is divide the net profit into total assets.

[SammiRose]

You are investing your money and offcourse you want it back with some additional amount in percentage. This additional amount is said to be ROI (Return on Investment)

[adixehal]

A performance measure used to evaluate the efficiency of an investment or to compare the efficiency of a number of different investments. To calculate ROI, the benefit (return) of an investment is divided by the cost of the investment; the result is expressed as a percentage or a ratio.

[Jesse R. Mitche]

ROI is a calculation of the revenue gained from each investment decision. ROI allows you justify marketing and advertising investment strategies. In difficult times, organizations usually reduce their marketing costs a unsafe move since marketing is an investment decision to produce profits. By paying attention on ROI, you can support your organization move apart from the concept that marketing is a comfortable expenditure that can be reduce when moments get difficult.

[GeethaN]

ROI stands for Return on Investment.