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  1. #1
    Senior Member
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    May 2014
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    217

    The best domain name

    How can we choose the best domain name for our business ?

  2. #2
    Registered User
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    Feb 2014
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    467
    If your domain name is long and complex, you risk customers mistyping or misspelling it. Short and simple is the way to go.

    Try using keywords that describe your business and the services you offer.

    If your business is local, consider including your city or state in your domain name to make it easy for local customers to find and remember.

  3. #3
    Member
    Join Date
    Jun 2016
    Posts
    35
    12 Rules for Choosing the Right Domain Name
    Brainstorm 5 Top Keywords
    When you first begin your domain name search, it helps to have a small set of terms or phrases in mind that best describe the domain you're seeking. Once you have this list, you can start to pair them or add prefixes & suffixes to create good domain ideas. For example, if you're launching a mortgage related domain, you might start with words like "mortage, finance, equity, interest, house" then play around until you can find a good match.
    .
    Make the Domain Unique
    Having your website confused with a popular site already owned by someone else is a recipe for disaster. Thus, I never choose domains that are simply the plural, hyphenated or misspelled version of an already established domain. Even after years of branding, Flickr desperately needed Flicker.com (which they did eventually buy). When people told their friends and family to find photos on Flickr, the pronunciation vs. spelling issue sent many to the wrong place.
    .
    Only Choose Dot-Com Available Domains
    If you're not concerned with type-in traffic, branding or name recognition, you don't need to worry about this one. However, if you're at all serious about building a successful website over the long-term, you should be worried about all of these elements, and while directing traffic to a different domain is fine, owning and 301'ing the .com is critical. With the exception of the very tech-savvy (e.g. OnPage.org can get away with their name because they specifically target a domain/web-savvy group), most people who use the web still make the automatic assumption that .com is all that's out there - don't make the mistake of locking out or losing traffic to these folks. I make this recommendation even in light of all the new TLD extensions available in the web's modern era - a site like "ilove.pasta" simply won't be read as a visitable or memorable web address by the overwhelming majority of consumers.
    .
    Make it Easy to Type
    If a domain name requires considerable attention to type correctly, due to spelling, length or the use of un-memorable words or sounds, you've lost a good portion of your branding and marketing value. I've even heard usability folks toute the value of having the letters include easy-to-type letters (which I interpret as avoiding "q," "z," "x," "c," and "p").
    .
    Make it Easy to Remember
    Remember that word-of-mouth and SERPs dominance marketing (where your domain consistently comes up for industry-related searches) both rely on the ease with which the domain can be called to mind. You don't want to be the company with the terrific website that no one can ever remember to tell their friends about because they can't remember the domain name. There are a huge number of benefits to SEO from following brand best practices, and you will hurt your long-term results by ignoring them.
    .
    Keep the Name as Short as Possible
    Short names are easy to type and easy to remember (see the previous two rules). They also allow for more characters in the URL in the SERPs and a better fit on social networks, print media, and every form of offline marketing (including the essential Word-of-Mouth).

    Create and Fulfill Expectations
    When someone hears about your domain name for the first time, they should be able to instantly and accurately guess at the type of content that might be found there. That's why I love domain names like Hotmail.com, CareerBuilder.com, AutoTrader.com and WebMD.com. Domains like Monster.com, Amazon.com, Zillow.com, and even Moz itself required more brand investment because of their un-intuitive names. That said, if you know you're making a big branding play, an unrelated name (so long as it doesn't have other, pre-existing associations in the mind of your market) can be just fine.
    .
    Avoid Trademark Infringement
    This is a mistake that isn't made too often, but can kill a great domain and a great company when it does. To be sure you're not infringing on anyone's trademark with your site's name, visit USPTO and search before you buy.
    .
    Set Yourself Apart with Branding
    Using a unique moniker is a great way to build additional value with your domain name. A "brand" is more than just a combination of words, which is why names like mortgageforyourhome.com or loanratesonline.com aren't as compelling as branded names like bankrate.com or lendingtree.com. Zappos is far more brandable (and well-branded) than Shoestore.com. Moz itself is a good example - "moz" has a historic web association, and an association with being free, open, and community-driven.
    .
    Reject Hyphens and Numbers
    Both hyphens and numbers make it hard to give your domain name verbally and falls down on being easy to remember or type. They also correlate poorly with rankings in Google, with branding, and with traffic. I'd additionally suggest not using spelled-out or roman numerals in domains, as both can be confusing and mistaken for the other.
    .
    Don't Follow the Latest Trends
    Website names that rely on odd mis-spellings (like many Web 2.0 style sites), multiple hyphens (like the SEO-optimized domains of the early 2000's), or uninspiring short adjectives (like "top...x," "best...x," "hot...x") aren't always the best choice. This isn't a hard and fast rule, but in the world of naming conventions in general, if everyone else is doing it, that doesn't mean it's a surefire strategy. Just look at all the people who named their businesses "AAA... x" over the last 50 years to be first in the phone book; how many Fortune 2000's are named "AAA company?"
    .
    Use an Ajax Domain Selection Tool
    Websites like Domainr make it easy to determine availability of a domain name - just remember that you don't have to buy through these services. You can find a name you like that's available, then go to your registrar of choice.

  4. #4
    Senior Member sadianisar's Avatar
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    May 2016
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    2,781
    Use keyword of your website
    Domain name should be relevant to your theme of your website
    must be easy to remember and simple
    do not use hyphens in domain name
    it should not be lengthy, keep it short etc

  5. #5
    Registered User
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    May 2016
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    124
    It is good to know your niche and main keyword you want to rank for, and somehow place that into your domain name. Helps with seo ranking.

  6. #6
    Registered User daniel park's Avatar
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    Jun 2016
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    Thailand
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    1.Brainstorm 5 Top Keywords
    2.Make the Domain Unique
    3.Only Choose Dot-Com Available Domains
    4.Make it Easy to Type
    5.Make it Easy to Remember

  7. #7
    Registered User
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    Feb 2017
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    754
    You can use the keywords with your business name for the best domain name.

  8. #8
    Registered User
    Join Date
    Apr 2017
    Posts
    3
    Make it Easy But difficult name
    Domain name sell quickly.
    East to pronounce and spell..

  9. #9
    Registered User benjipet's Avatar
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    Mar 2017
    Location
    212/214 Joo Chiat Place Singapore 427922
    Posts
    26
    Domains are used to recognize one or more IP details. For example, the sector address microsoft.com symbolizes about a number of IP details. Domains are used in URLs to recognize particular Web pages.

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