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Thread: What is ECPC?

  1. #1

  2. #2
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    eCPC stands for Effective Cost Per Click. eCPC is calculated metric that tells you what the CPC would have been if you bough clicks instead of impressions.
    The term CPC stands for Cost Per Click

  3. #3
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    Enhanced cost-per-click (ECPC) is a bid strategy that automatically adjusts your manual bids for clicks that seem more likely to lead to a sale or conversion on your website. Unlike Target CPA, which targets the cost per conversion, ECPC uses your max CPC bid to target conversions.

  4. #4
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    ECPC stands for effective Cost Per Click. While CPC is the actual price for each click when buying clicks.

  5. #5
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    ECPC is Effective Cost Per Click.

  6. #6
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    eCPC is effective cost per click in online advertising. While CPC is the actual price for each click when buying clicks, eCPC is a calculated metric that tells you what the CPC would have been if you bought clicks instead of impressions, actions etc. The term CPC is often used instead of eCPC in the everyday language

  7. #7
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    eCPC is effective cost per click in online advertising. While CPC is the actual price for each click when buying clicks, eCPC is a calculated metric that tells you what the CPC would have been if you bought clicks instead of impressions, actions etc.

  8. #8
    Junior Member
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    eCPC (Effective Cost Per Click) - Effective cost of each click, calculated by dividing total earnings by the total number of clicks.

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