What is Keyword & Keyword Phrase?

[bangalorewebgur]

What is Keyword & Keyword Phrase?

[mktcosmoedge]

A keyword phrase is generally two or more words that are used by advertisers in search engine optimization.

[ewastecompany2]

Keyword is a combination of two or more words

[roycpo]

The keyword is that word user search for by using a word and key phrase called a combination for the different word.

[RH-Calvin]

To attract the right visitors to your Web site, you need to use keyword phrases instead of just single keywords. This helps search engines match users to results that are more relevant to them. Just like a keyword is a single word used as a search query, a keyword phrase is two or more words typed as a search query.

[airventsindia]

Keyword-A keyword is essentially any word or phrase you use when searching with a search engine

Keyword Phrase- Combination of those keywords is called key phrase.
eg. As per the same example for online shoe store above phrases can be (“Sport shoes”, “Reebok shoes”, “school shoes” etc.)

[Somanirealtors]

It is a combination of two words.

[jane1]

Keyword are main business related word while keyword phrases include more than one such keywords.

[Michealdesouza]

The watchword is that word client look for by utilizing a word and key expression called a mix for the diverse word.

[24x7servermanag]

Keywords are used for searching your website from words or phrases. You should study that how people are searching so your site should get ranked using those keywords.

Keyword is the base of SEO, without keywords, your website will not be ranked as expected.

If you have just launched your website then go with the long-tail keywords. If your keyword phrase contains at-least three words in it then it is called as long-tail keyword. Those keywords provide short term as well as long term benefits. They give the highly qualified traffic which provides the lead to customers. These are easier to rank as there is no competition to long-tail keywords. Those are specific to what you are selling.

Keyword phrase is the combination of one or more words typed in the search query. That is you don't just need the the single keyword, you must have the keyword phrase as users used to search for the keyword phrases. Those are the words which are typed in the search query.

[davidsmith21]

A catchphrase expression is for the most part at least two words that are utilized by promoters in site improvement, or by guests who are utilizing web indexes in a want to discover data in light of that specific expression. ... Another way promoters utilize catchphrase phrases is to transform them somewhat.

[sadianisar]

In SEO, keyword is the combination of one or two words while keyword phrase consists of more than two words for search queries on search engine.

[jaysh4922]

"Keyword phrase are of more than two words that are basically used by advertisers for the serach engines. Keyword phrase is that term that helps in generating more traffic. They are also the words that are bided by the advertisers for PPC campaigns. for findig the relevant keyword phrase for your website you must use the Google Keyword Tool"... IN OTHER HAND "Keyword is the thing that people do search on Google. It helps you as if you choose good searched volume keywords with less competition around then your website ranks well and soon. that keywords could be choose from Google adwords tool."

[nancy07]

Keyword-A keyword is essentially any word or phrase you use when searching with a search engine.” In a simple language, any single word related to your business, product/services which can be useful for your business.
eg. If you are selling shoes online then “shoes”, brand name like “Reebok”, “Nike” are your main keywords.

Keyword Phrase- Combination of those keywords is called key phrase.
eg. As per the same example for online shoe store above phrases can be (“Sport shoes”, “Reebok shoes”, “school shoes” etc.)

Your objective should be to rank on maximum key phrases for your website not just single keywords. As soon as you will start ranking on maximum phrases Google will automatically start showing your website for your targeted keywords.