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  1. #1
    Senior Member
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    What is the different between filter and segment?

    What is the different between filter and segment?

  2. #2
    Registered User
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    Hi

    filters should be used for data preparation purposes, whereas segments are meant as a way to focus on different session or user behaviours

    http://www.welllivingshop.com/mattress-toppers/

  3. #3
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    Filters change the way data is collected in a Google Analytics view. They are used primarily to include or exclude data from a view but advanced uses include sophisticated search/replace operations, rewriting and formatting of data fields.

    Where as Segments are a way to isolate a sub-set of your visitors (users) or visits (sessions) based on behavioural parameters such as geography, visit recency or conversion abandonment for instance.

  4. #4
    Senior Member
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    Segment – For a segment, every visit is checked to see if it satisfies the conditions of the segment. For sessions that satisfy the condition, all rows are returned. For sessions that do not, no rows are returned.

    Filter – For a filter all the rows for ALL visits are considered, then only the rows that satisfy the conditions of the filter will be returned.

  5. #5
    Registered User
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    Segment – For a segment, every visit is checked to see if it satisfies the conditions of the segment. For sessions that satisfy the condition, all rows are returned. For sessions that do not, no rows are returned.
    Filter – For a filter all the rows for ALL visits are considered, then only the rows that satisfy the conditions of the filter will be returned.

  6. #6
    Registered User 24x7servermanag's Avatar
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    Jul 2017
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    India
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    Filters -

    Filters are used change the collected data in Google analytics and include or exclude the data from view. They are also used for searching/replacing operations, rewriting and formatting of data fields

    The filtered data is collected via reporting interface.

    Segments -
    Segments are used to display the traffic related to specific user or specific session. It is used to highlight the pattern.
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