What factors affect landing page quality?
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09-13-2017, 03:24 AM #1Senior Member
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What factors affect landing page quality?
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09-13-2017, 06:05 AM #2Senior Member
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Expected Clickthrough Rate (CTR) Expected Clickthrough Rate (CTR) measures the likelihood that your ads will be clicked when they are shown for a specific keyword (excluding other factors such as ad position and ad extensions)
Ad Relevance.
Landing Page Experience
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09-13-2017, 06:07 AM #3Senior Member
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Understanding landing page experience - https://support.google.com/adwords/a...%3Dfalse&hl=en
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02-24-2018, 10:03 PM #4Registered User
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Landing page should be attractive, responsive & user friendly to drive more traffic.
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02-25-2018, 04:45 AM #5Senior Member
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his is the Quality Score that Google issues your keywords, and it's visible in the AdWords interface. A keyword's Quality Score is scored on a scale of 1 – 10 with 1 being poor and 10 being great. Your keyword- level score is calculated by the performance of search queries that exactly match your keyword.
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