What is the role of a hummingbird in SEO?

[KateSteel]

What is the role of a hummingbird in SEO?

[KyraKakkar]

Hummingbird is such a subtle update that no one noticed it before Google announced it had shipped a month earlier.

The main thing Hummingbird does is handle queries phrased as questions in a sensible fashion. SEOs have been owning Google for years on queries of this type. It's likely that question-focused content will now rank lower than traditional content.

[leena13]

Better focusing on meaning behind the word.That is Google said that Hummingbird is paying more attention to each word in a query.

[wellliving]

HI

Google Hummingbird algorithm update is all about improving results for "conversational search", making the search engine much better at answering specific user questions, rather than just picking certain keywords within a query..

[daikaads]

Hummingbird is an algorithm update from Google which improves the search results with the conversational way.

[dennis123]

It is more substantial than it was earlier, since keeping a focus on long tail keywords and phrases will not do the justice to your SEO plan.

[stellasweety]

The blog is very useful and it contains nice information.

[RH-Calvin]

Hummingbird is about synonyms but also about context. Google always had synonyms, but with Hummingbird it is also able to judge context - thereby judging the intent of a person carrying out a search, to determine what they are trying to find out.