What is the purpose of cloaking?

[Sahadev]

What is the purpose of cloaking?

[MVM Infotech]

Cloaking is a form of the doorway page technique. A similar technique is used on DMOZ web directory, but it differs in several ways from search engine cloaking: It is intended to fool human editors, rather than computer search engine spiders.

[dennis123]

- Cloaking is used by black hat and it is one of the unethical practices in SEO. It uses the devices that provide deceiving mechanism for the search engines.

- This directs the webpage to a place that are not visible on domain and the spiders or crawlers are analyzing for it.

- Cloaking provides the use of false pages that are loaded with the keyword and other content that is search engine optimized.

- This boosts the search engine results to rank the page higher on the search engines and provide artificial methods to advance the ranking of a web page.

- Cloaking only works when it uses CGI scripts in the hidden web page used to scan the IP address of the visitor visiting the web page.

[biglyft18]

I know that cloacking is used by black hat which is one of the unethical methods in SEO. It uses the devices thta provide mechanism for the search engines. Cloacking provides the use of false pages that are loaded with the keyword and other content that is search engine optimized. And cloacking only works when it uses CGI scripts in the hidden web page used to scan the IP adress of the visitor visiting the web page.

[mtgfanboy]

Cloaking is a search engine optimization technique in which the content or information presented to the user is different from that presented to search engine crawlers (i.e. spiders or bots) for better indexing. In other words, the web server is specially programmed to return different content to search engines than it returns to regular users, in an attempt to distort search engine rankings. The Search engine may permanently ban from our index any sites or site authors that engage in cloaking.

[praveenitech40]

Cloaking is used by a black hat and it is one of the unethical practices in SEO. It uses the devices that provide deceiving mechanism for the search engines.

[hiren_popat]

Clocking is the black hat SEO technique, which is the opposite of the Search engine guidelines. cloaking is techniques where web pages and content will appear different to both Search engine and the users.
there are 5 types of Cloaking:
1.User-agent cloaking
2.IP based cloaking
3.JS cloaking
4.http referer cloaking
5.http accept-language header cloaking

it is used to getting ranking and visitors fast of your site on a short time.

[roycpo]

Cloaking is a technique used to deliver the content on a Web page to a search engine in such a way that different content than what is delivered to a regular human user appears on the search engine.

[Jessicad0505]

The main purpose of Cloaking is to gain traffic in a faster manner. But this is not recommended in SEO point of view since it a black hat technique.

[RH-Calvin]

Cloaking is a technique used to deliver the content on a Web page to a search engine in such a way that different content than what is delivered to a regular human user appears on the search engine. The goal of cloaking is to boost a website's search engine rank on certain keywords.

[dombowkett]

Cloaking is best way to represent a webpage content in many different form for Google indexing.

[pharmasecure]

Cloaking is a search engine optimization technique in which the content or information presented to the user is different from that presented to search engine crawlers for better indexing. In other words, the web server is specially programmed to return different content to search engines than it returns to regular users, in an attempt to distort search engine rankings. The Search engine may permanently ban from our index any sites or site authors that engage in cloaking.

[nikki shah]

Cloaking is a form of the doorway page technique. A similar technique is used on DMOZ web directory, but it differs in several ways from search engine cloaking: It is intended to fool human editors, rather than computer search engine spiders.

[ashishbansal]

Cloaking*****is a search engine optimization technique in which the content or information presented to the user is different from that presented to search engine crawlers (i.e. spiders or bots) for better indexing. In other words, the web server is specially programmed to return different content to search engines than it returns to regular users, in an attempt to distort search engine rankings. The Search engine may permanently ban from our index any sites or site authors that engage in cloaking.

There are different ways to do cloaking:

Invisible or Hidden text
Using this approach, webmasters add additional information like keywords stuffing, overwriting content in a way that is invisible or hidden to the users. To do this, webmaster add this information in the same color that of background color which is not visible to human eyes.

Flash Based Websites
As you know flash is not recommended as per SEO guidelines. But there are lots of websites that are built in flash only or that requires a lot of flash and they cannot avoid it. So rather than rebuilding websites and rewrite everything in plain HTML, they create content rich web pages and provide them to search engine crawlers and flash pages to visitors.

Cloaking in E-Mail
In e-mail distribution,*****cloaking*****is the act of masking the name and address of the sender so that the recipient does not know who sent the e-mail.

HTML Rich Websites
A good SEO recommends to have “TEXT to HTML ratio” as high as possible. In other words, your web page should have more text (content) as compared to your html tags. But if anyone is writing short articles or posts, your text to html ratio will be very low. To avoid re-designing website, folks choose cloaking to meet SEO guidelines.

Image Gallery Websites
Image gallery websites have more images than the actual content on their pages. And images are not scanned by crawlers. So, webmasters think that cloaking could help them get top placement for relevant keywords.

URL Rewriting
This practice includes the removing unnecessary parameters and other URL. The key point here is you are not changing the underlying content.

Replacement of Java Scripts
Using JavaScript to show content to non-JavaScript capable visitors that matches the textual information within a Flash or other multimedia element.

These are the popular ways to do cloaking. You should never practice cloaking because search engines do not like to be tricked and which can lead to permanent ban on your website.

[Jasminecynthia]

Cloaking is a form of the doorway page technique. A similar technique is used on DMOZ web directory, but it differs in several ways from search engine cloaking: It is intended to fool human editors, rather than computer search engine spiders.

[jerryperes]

What is the purpose of cloaking?

Cloaking is the best black hat SEO technique doing against search engine via hidden content. This technique is used for getting an instant result on keyword ranking.

[wiztech]

Cloaking is a search engine optimization (SEO) technique in which the content presented to the search engine spider is different from that presented to the user's browser. This is done by delivering content based on the IP addresses or the User-Agent HTTP header of the user requesting the page.

[wiztech]

Cloaking is a search engine optimization technique in which the content or information presented to the user is different from that presented to search engine crawlers (i.e. spiders or bots) for better indexing. In other words, the web server is specially programmed to return different content to search engines than it returns to regular users, in an attempt to distort search engine rankings. The Search engine may permanently ban from our index any sites or site authors that engage in cloaking.

[kanagaseo]

Cloaking is a black hat seo technique in which the content presented to the search engine spider is different from that presented to the user.

[roxieharvey]

Cloaking is a sort of this door page technique. A similar strategy is used on DMOZ directory, however it differs in a number of ways from search engine optimization: It is meant to fool individual editors, as opposed to search engine spiders.