View Full Version : What is link authority?

12-29-2018, 01:25 AM
Hello friends,

What is link authority?

12-29-2018, 01:49 AM
Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). A Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank.

Domain Authority is calculated by evaluating multiple factors, including linking root domains and number of total links, into a single DA score. This score can then be used when comparing websites or tracking the "ranking strength" of a website over time.

You can view a website's DA by using MozBar (a free Chrome-extension), Link Explorer (a backlink analysis tool), the SERP Analysis section of Keyword Explorer, and dozens of other SEO tools across the web.

12-29-2018, 01:57 AM
This term is mainly used to tell the quality of back link higher the DA/PA of a website it's link has more authority! so, SEO point of view it's best practise to have backlinks from authoritative websites to get more ranking exposure!

12-29-2018, 02:00 AM
Authority links are links from websites that have established a substantial degree of trust and authority with search engines as a result of their age, quality, and size. Authority is a somewhat subjective concept.

12-29-2018, 02:02 AM
Link juice refers to power given ti website through both internal and external links. It is interpreted as a vote of recommendation for your site and is one of the important factor in determining the site’s page rank.

There are many ways to earn links.

Direct effort : It refers to link building strategies such as guest posting, press release publishing, document sharing, social media marketing and more.
Indirect Effort: It is achieved by promoting excellent content, infographics and more that encourages user to share your website, link the pages etc.
The link equity that passes from these sites to your site is the link juice, and this link juice differs in its authority depending on the sites linking to you.

12-29-2018, 03:06 AM
In the world of link building, getting an authority link to your site/blog has been one of the most important aspects of growing your blog.

12-31-2018, 12:21 AM
Link authority is a measure of the effect or power of a link. A link to your web site from a "free-for-all" site will have little value (low link authority).