What is the difference between 'White Hat SEO' and 'Black Hat SEO'?

[tony_S]

What is the difference between 'White Hat SEO' and 'Black Hat SEO'?

[dennis123]

Black hat SEO refers to techniques and strategies used to get higher search rankings, and breaking search engine rules. Black hat SEO focuses on only search engines and not so much a human audience. ... White hat SEO refers to the use of techniques and strategies that target a human audience opposed to a search engine.

[Sara James]

Too old school question it is!

[Jessicad0505]

Black hat SEO is typically used by those who are looking for a quick return on their site, rather than a long-term investment on their site. Some techniques used in black hat SEO include: keyword stuffing, link farming, hidden texts and links, and blog content spamming. Techniques that are typically used in white hat SEO include using keywords, and keyword analysis, doing research, rewriting meta tags in order for them to be more relevant, backlinking, link building as well as writing content for human readers.

[davidweb09]

Black Hat SEO techniques doesn't follow Google guidelines while White hat follow. https://www.ogoing.com/dombowkett

[Prateektechnoso]

White hat SEO is the best one for Website and its keywords. White hat SEO is the long term process which used to improve website traffic and keywords ranking in SERP. Black hat SEO is the short term process and against of Search Engine rules and regulations.


For your information:

Prateektechnosoft is a Netsuite Partner and expertise in NetSuite ERP, CRM, Cloud CRM, PSA and other Netsuite Solutions. And also providing Netsuite services of implementation, integration, support & development services.

[Martha Chapman]

I think the difference between the 2 is very simple: "White Hat SEO" is a strategy adhering the Google guidelines for better ranking of the website while "Black Hat SEO" is a strategy wherein you're trying to play Google algorithm by violating their guidelines.

Hope I answered it correctly. :)

[anirban09P]

What is the difference between 'White Hat SEO' and 'Black Hat SEO'?