What is meant by Campaign Management?

[tony_S]

What is meant by Campaign Management?

[vinowiz]

Campaign management is a process of creating and managing an advertising campaign for a company on Google AdWords. In this, we have to divide the campaign based on AdGroups and select relevant keywords for each adgroups. Manage the ad formats and bidding for keywords etc. Campaign manager overall responsibility is to manage the campaign and provide a Positive ROI.

[Arulkumaran]

Campaign management implements public relations, product development, and sales to create, execute, monitor, and measure marketing programs directed at specifically target audiences.

[itznehamali]

Campaign management implements public relations, product development, and sales to create, execute, monitor, and measure marketing programs directed at specifically target audiences. The potential demand for products and services is estimated and the most cost effective and efficient means of reaching consumers is determined. Campaign management involves developing a pricing as well as a sales strategy to maximize profits. Surveys are conducted to evaluate product/services campaigns’ effectiveness. Public responses to the campaign’s strategy are tracked to determine if the desired results and goals are met.

[davidweb09]

To control & manage your digital marketing campaign for website promotion. http://compassroseestates.com/

[Naksh]

Campaign management implements public relations, product development, and sales to create, execute, monitor, and measure marketing programs directed at specifically target audiences.

[thaichacha]

campaign management is the planning, executing, tracking and analysis of direct marketing campaigns.

[evejones]

Campaign management implements public relations, product development, and sales to create, execute, monitor, and measure marketing programs directed at specifically target audiences.

[Rohit12]

The Really Simple Systems CRM campaign management feature gives you the power to run marketing campaigns directly from your CRM and track your success. CRM campaigns can be used to manage email marketing campaigns as well as other campaign types including AdWords and traditional marketing methods.