Can you explain certain rules which you follow in doing link building?

[pharmasecure]

Can you explain certain rules which you follow in doing link building?

[Saravanan28]

Quality of Backlink (PR, PA, DA must be good)
Relevancy of the content between 2 sites
Proper use of Anchor Text
Avoid site-wide links

[Easton234]

Yeah, I can explain. While building links, I always try to build Do-Follow links that can help to increase DA (Domain Authority) of my site and more traffic on my website. I never attempt to build links that may be considered spams by Google Search Console.

[amarnathsmm]

Don't use link building tools, link farming or buy links in bulk to your site it will mark your site as spam and will not improve your ranking.