dennis123
04-25-2019, 08:40 AM
Do You Think Dfa Is An Ad Exchange?
brandmedia
04-25-2019, 11:51 PM
FA is an ad server which is used to track impressions and clicks for your creatives. You can't buy inventory through DFA. DBM is a DSP where you buy inventory through AdExchanges in real time. There are lots of advantages if you use DFA as your ad server and DBM as your DSP.
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