What Is The Impact Of Quality Score On Cpc And Ad Position ?

[dennis123]

What Is The Impact Of Quality Score On Cpc And Ad Position ?

[akshaypandit]

You'll have to pay less if you're quality score is good.

[sanmishra670]

your bid is calculated using your quality score and ctr if its is above average you'll have to pay less

[eCommerceChamp]

In PPC marketing, your ad position can have a big impact on the results of your campaigns. Precisely where your ads will be positioned on the search engine results page is determined by a relatively simple process, but there’s a lot you can do to achieve better ad position. In this guide, we’ll explain how ad position works and how you can improve your ad position.

Ad rank is essentially a formula used to determine ad position that multiplies your Quality Score with your maximum cost-per click bid, or CPC. Higher ad rank results in better ad position, which, in turn, often results in higher click-through rates. High click-through rates, in turn, positively affect Quality Score.

[chetna]

Your Per click Cost will be decreased if your quality score is good

[sarita670]

your quality impacts your bidding rate you'll need to pay less if your ctr is high.