What affects ad rank?

[pharmasecure]

hi

What affects ad rank?

[shoppingswag]

Ad ranking in Internet marketing is the position of a pay-per-click (PPC) ad on a search engine results page (SERP).

[yuva12]

Your bid - When you set your bid, you're telling Google Ads the maximum amount you're willing to pay for a click on your ad. How much you actually end up paying is often less, and you can change your bid at any time.

[MVMInfotech]

Ad Rank is calculated using your bid amount, your auction-time ad quality (including expected clickthrough rate, ad relevance, and landing page experience), the Ad Rank thresholds, the context of the person’s search (for example, the person’s location, device, time of search, the nature of the search terms, the other ads and search results that show on the page, and other user signals and attributes), and the expected impact of extensions and other ad formats.

When estimating the expected impact of extensions and ad formats, we consider such factors as the relevance, clickthrough rates, and the prominence of the extensions or formats on the search results page. So even if your competition has higher bids than yours, you can still win a higher position at a lower price by using highly relevant keywords and ads.
Your Ad Rank is recalculated each time your ad is eligible to appear and competes in an auction, so your ad position can fluctuate each time depending on your competition, the context of the person's search, and your quality at that moment.

[nikki shah]

Ad ranking in Internet marketing is the position of a pay-per-click (PPC) ad on a search engine results page (SERP).

[anirban09P]

What affects ad rank?

[tradingstacks]

your bid and ad quality affects your ad rank.

[sohailkhan]

your ad quality Affects ad rank and bidding amount

[NoahKlindon]

Quality Score (QS) and the bid will affect the ads rank

[nancy07]

AD rank is the rank of the among other Ads for the keywords. The factors that affect ad rank are:
1. Ad Title
2. Ad Description
3. Ad Target URL
4. Target page SEO.
5. Target Page Speed.

[Gaurav06]

Higher ad ranking typically results in greater exposure for your products or services as a result of experiencing higher click-through-rate on your ads.

[Saurabh]

your bidding , ad quality score

[mihirthakur]

Your relevance & bid