View Full Version : What is a conversion in Google AdWords?

05-16-2019, 06:12 AM

What is a conversion in Google AdWords?

05-16-2019, 10:00 AM
The conversion tracking code is enabled only on few pages of website unlike remarketing. The codes or scripts are not enabled on all the pages of the website.

05-17-2019, 04:04 AM
Conversion: Definition. An action that's counted when someone interacts with your ad (for example, clicks a text ad or views a video ad) and then takes an action that you've defined as valuable to your business, such as an online purchase or a call to your business from a mobile phone.

05-17-2019, 04:07 AM
In AdWords, conversion happens after a click on the ad of an advertiser. This is counted as a conversion if the customer fulfills the goal defined by the advertiser. An advertiser can set multiple goals, few primary and a few secondary objectives. A conversion can be each such goal. It is however entirely up to the advertiser to decide what a conversion is. This is dependent on their business prospects.

05-17-2019, 04:23 AM
A completed activity, online or offline, that is important to the success of your business. Examples include a completed sign-up for your email newsletter (a Goal conversion) and a purchase (a transaction, sometimes called an Ecommerce conversion). A conversion can be a macro conversion or a micro conversion.
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05-17-2019, 04:29 AM
Track Your Conversions.
Keep Testing.
Align Ad Copy with Landing Pages.
Improve Your Click Through Rate.
Use Negative Keywords.
Use Remarketing.

05-17-2019, 05:17 AM
anything which adds monetary value to the business is known as conversions.