Do you think Emojis will impact search trends?

[Sara James]

The way smartphone usage is increasing, do you really think that emojis will change the search scenario in some cases?

[pharmasecure]

20 There’s been a lot of talk lately as to whether special characters and emojis have an impact on rankings when you include them within your description. The general consensus has long been yes, they do.
SERoundtable recently wrote about Google Webmaster Trends Analyst John Mueller’s comments on emojis in search results - comments that went against the common perception that I was first taught almost 10 years ago. Don’t put special characters in your description or Google will penalise the result.