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View Full Version : Google to Empower users with Unified Analytics



Sara James
08-01-2019, 01:21 AM
A new property type, App + Web, allows businesses to combine app and web data in one report.

Google is making it easier to measure users’ interactions across platforms with unified app and website analytics.

You can also use this property type to see, for example, how many users started on your app then visited your website to make a purchase.

salman gee
08-01-2019, 04:39 PM
Empowering people with analytics —that's where the real value creation occurs. ... unified value proposition that extends beyond what end users could previously obtain (or .... Google's acquisition of Waze and Microsoft's purchase of LinkedIn.