What SEO value do press releases have?

[akshaypandit]

What SEO value do press releases have?

[dennis123]

Hi Friends,
Press Releases are a way of distributing and announcing events to the press and they used to be very popular in the SEO community back in the day.

Having information about your company or an event published on big news sites is not only beneficial for your brand, but also for SEO.

In most part, it’s about backlinks. If news publishers start talking about you, not only can you get backlinks from the news sites themselves, which hold a very high amount of equity, but you can also score a high number of backlinks from other webmasters who will read the news.

[Diana_Perez]

What is press release submission in SEO?

Press release submission refers to writing about new events, products or services of the company and submitting it to PR sites. It is an off-page SEO strategy the helps popularize your events, products or services on the web to improve SEO of your site.