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View Full Version : Last-minute paid search tactics - Black Friday & Cyber Monday



nikki shah
11-27-2019, 01:10 AM
Google has a Seasonal Shopping in-market audiences for Black Friday Shopping, which includes “People who will shop sales around the United States Thanksgiving holiday (including Cyber Monday)” and Christmas Shopping

1. Use Countdown Customizers
Add a sense of urgency to your text ads with countdowns to let customers know when deals and shipping promotions are set to end.

2. Retarget your customers

Neo_5678
11-27-2019, 04:41 AM
Retargeting customers is a really good idea to get better conversions.