Google Search Algo Update Effect

[nikki shah]

Hey there!
I have seen sudden major drop in my rankings. What could be the possible reason according to you?

I have recently viewed a chatter in SE roundtable regarding possible algo update around 18th March

Have you witnessed any changes too?

[vivabeautyparlo]

The Google January 2020 Core Update Is Global | January 16, 2020. Google: We Do Core Search Updates 2-4 Times Per Year; With Many Smaller Updates | January 15, 2020. Google January 2020 Core Update Is Live & It's Big | January 14, 2020.

[jayam]

The Quality Update (or the Phantom Update) was a confirmed change to Google's core ranking algorithm – specifically, how Google assesses quality signals. Websites with content quality issues, as well as too many ads, seemed to be impacted the most by this update.