View Full Version : What is the maximum limit of Characters used for PPC Ads?
tomsfashion2019
04-08-2020, 08:06 AM
What is the maximum limit of Characters used for PPC Ads?
jayam
04-08-2020, 11:52 AM
The new one allows up to 270 characters (three headlines of 30 characters and two description lines of 90 characters), roughly doubling the maximum text.
dennis123
04-08-2020, 11:09 PM
Hi Friends,
As of January 16th, 2019, these are the character limits for expanded text ads on Google Ads
Headline 1 - 30 characters
Headline 2 - 30 characters
Headline 3 - 30 characters
Description 1 - 90 characters
Description 2 - 90 characters
Display Path 1 - 15 characters
Display Path 2 - 15 characters
warrantyau
04-10-2020, 03:50 AM
First three headlines have 30 characters.
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