What is cloaking?

[juliaalan]

What is cloaking?

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[RH-Calvin]

Cloaking is a technique used to deliver the content on a Web page to a search engine in such a way that different content than what is delivered to a regular human user appears on the search engine. The goal of cloaking is to boost a website's search engine rank on certain keywords.

[godwin]

Cloaking is a search engine optimization technique in which the content presented to the search engine spider is different from that presented to the user's browser. This is done by delivering content based on the IP addresses or the User-Agent HTTP header of the user requesting the page

[yuva12]

Cloaking is considered an unethical practice in Search Engine Optimization (SEO) process.

[jayam]

Cloaking refers to the practice of presenting different content or URLs to human users and search engines. Cloaking is considered a violation of Google's Webmaster Guidelines because it provides our users with different results than they expected.

[jayammrg]

Rachel Thompson, a single woman in London, coined the term “cloaking” to describe it. “Cloaking is when a person doesn't just stand you up for a date, they also block you on any app that you've previously communicated on,” Thompson describes in a video for Mashable.

[chandrao7]

As explained by Facebook: "Cloaking is a malicious technique that impairs ad review systems by concealing the nature of the website linked to an ad

[Madhumitha]

Cloaking is a search engine optimization technique in which the content or information presented to the user is different from that presented to search engine crawlers (i.e. spiders or bots) for better indexing. In other words, cloak definition is, the webserver is specially programmed to return different content to search engines than it returns to regular users, in an attempt to distort search engine rankings by making a cloak content. You might have understood now that cloaking is an illegal practice and is considered a Black hat SEO. The Search engine may permanently ban from our index any sites or site authors that engage in cloaking.


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