What is difference between online and offline marketing?

[adulistravel]

What is difference between online and offline marketing?

[anirban09P]

Online Marketing: Online marketing is the process to catch the attention of potential customers for business through particular banner, articles, video, images, flash animation etc. Marketing activities or information are planned as an elegant tempt to the visitors in which particular website of business wants to attract. This information is particularly placed on main page or front page of website to reach till key audiences. It has many ways to be done possible to get traffic for business through online marketing principles.

Offline Marketing: Offline marketing is the process to create brand awareness and reach till target customer to satisfy their needs and want. In many occurrences, individual adopt marketing mix strategy for their business promotion. The entire plan behind offline promotion is to obtain leads, when there is no website for your business. There are many forms of offline marketing strategies such as through print media as well as non print media.

[dennis123]

Hi Friend,
Online marketing is exactly what it sounds like: social media, pay-per-click advertising, press releases, blogging, website optimization, email marketing, and any other way you can spread the message about your brand on the web.

Offline marketing involves marketing in a more traditional sense, via mediums like: TV & radio advertising, physical ads (billboards, posters, signs), digital signage, retail items, trade shows & conferences, direct mail, magazines/newspapers, etc.

[ritesh3592]

Online advertising makes use of technology and the internet to create and deliver advertisements to a company's desired audience.

Offline advertising uses more traditional channels, such as radio, television, billboards and direct mail, to reach a brand's current and potential consumers.

[jayam]

While online marketing relies on the internet to disseminate messages, offline marketing still has its place in traditional channels and even live events. Online strategies range from the use of mobile-responsive websites, social media, display ads on websites, and pay-per-click campaigns.