Does the keyword given as an internal link increase the ranking?

[makoo]

Does the keyword given as an internal link increase the ranking?

[swaroop97]

With a solid internal linking strategy, you can show which content is related and which of your articles are most informative and valuable. If you follow the guidelines in this post both Google and your users will understand your site better, which will, in turn, increase your chance of ranking.

[dennis123]

Internal links are very important, directing you to another page within your site. Internal links help you gain more authority over your company’s content, and it’s still easy to deploy, after all, it’s all about your control.

With the internal linking, you can increase the relevance of your page and ensure that the user spends more time on your site. Use this technique carefully, excessive links in a content can have the reverse effect, which makes it difficult to read and ends up generating a greater rejection of the users.