Most impacted factor for keyword ranking

[Dynapro]

Hello everyone,
What is the Most impacted factor for keyword ranking considering all updates of google?

[shimarhussain12]

A Secure and Accessible Website.
Page Speed (Including Mobile Page Speed)
Mobile Friendliness.
Domain Age, URL, and Authority.
Optimized Content.
Technical SEO.
User Experience (RankBrain)
Links.

[jayam]

A Secure and Accessible Website.
Page Speed (Including Mobile Page Speed)
Mobile Friendliness.
Domain Age, URL, and Authority.
Optimized Content.
Technical SEO.
User Experience (RankBrain)
Links.

[jayammrg]

Content is Still King. Content Quality. ...
Freshness. The Google Freshness Algorithm is real game changer. ...
Backlinks. Backlinks remain one of the strongest ranking signals in Google's search algorithm. ...
Mobile First. ...
Page Speed. ...
Schema code. ...
Brand Power and Social Signals. ...
Domain Power.

[chandrao7]

Identify content topics that your audience will find informative and useful.
Prioritize your content production efforts to target the most valuable, high commercial intent keywords.
Structure your paid search campaigns to target relevant keywords with tightly organized ad groups.

[Neo_5678]

Website optimization can be done without fail!

[Maria Jonas]

Focusing on a single factor won't help you to rank your website.

[GeethaN]

Backlinks. Backlinks are arguably the most important ranking factor.