Will HTTPS affect SEO?

[juliaalan]

Will HTTPS affect SEO?

[jesica]

Google now uses HTTPS as a ranking signal. Data analysis has shown that HTTPS websites have a higher advantage of ranking over HTTP links, so switching to HTTPS will benefit any website, whether or not confidential information is involved.

[vjvysakh]

Google has taken a strict stance to ensure that it protects the privacy of their consumers. Security, they say, has always been “a top priority” for them. In order to implement an advanced secure connection for users, Google announced HTTPS as a ranking signal.

[godwin]

adding HTTPS won't get you an SEO ranking boost, but not adding it might affect your Google rankings over time. ... These are all ranking signals that the site isn't doing well, which Google translates into “I should rank this unsecure site lower and reward a website with a secure connection instead.”

[EmilyPete]

Google now uses HTTPS as a ranking signal. Data analysis has shown that HTTPS websites have a higher advantage of ranking over HTTP links, so switching to HTTPS will benefit any website, whether or not confidential information is involved.

[nicksamson]

adding HTTPS won't get you an SEO ranking boost, but not adding it might affect your Google rankings over time. These are all ranking signals that the site isn't doing well, which Google translates into “I should rank this unsecure site lower and reward a website with a secure connection instead.”

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[carwreckers]

Yes, it make your website more secure.

[virtuahub]

Better rankings can lead to more traffic (the more people see your site, the more visitors you’ll get). Also, when users are looking at the search results, they may see a secure site as a signal of trust and authority and click that website over another, non-secure site, thus improving your site’s click-through-rate.

[robertsmith007]

Yes, It does.

[Monisha]

Yes, it will effect the seo.

[Saikalki]

Yes it does. With everything else same, a https link will rank higher than a http