What is your process for Keyword Research?

[Dynapro]

What is your process for Keyword Research?

[dennis123]

Step 1 (Analysis): Research words relevant to the industry/business and analyze the keywords used in the website of competitors to create a Keyword Bucket.

Step 2 (Research related keywords): Find out the best related set of words along with the current set of keywords you have.

Step 3 (Prepare long-tail Keywords): Create a list of long-tail keywords that are most likely to be searched by users.

Step 4 (Test keyword phrases on Google Adwords Keyword Planner): Keyword planner will help you cut down your list and give you a set of keywords that will optimize the performance of your website. Google Adwords is also an effective tool for competitor analysis.

[makoo]

Hi,
Keyword research is the process of understanding the language your target customers use when searching for your products, services, and content. It then involves analyzing, comparing, and prioritizing the best keyword opportunities for your website.

An important step in the keyword research process is surveying the SERP landscape for the keyword you want to target in order to get a better gauge of searcher intent. If you want to know what type of content your target audience wants, look to the SERPs!

[GeethaN]

Keyword research is the process of understanding the language your target customers use when searching for your products, services, and content. It then involves analyzing, comparing, and prioritizing the best keyword opportunities for your website.