What is automated bidding strategy?

[Propertyseo2020]

What is automated bidding strategy?

[RSM_Recruitment]

Hi,
Automated bidding is a Google AdWords big strategy that sets bids for your Google AdWords ads automatically based on how likely the impression will turn into a fruitful click or even conversion.

It helps businesses to maximize the profit for their campaigns. Google AdWords automated bidding takes multiple factors into counting like user’s device, time of the day, location, demographics and more.

With automated bids, advertisers don’t need to worry about updating the bids of keywords or ad groups. Google AdWords set a bid for each and every auction based on the above factors and decide if the ad should be visible or not.

[dennis123]

A bid strategy that automatically sets bids for your ads based on that ad's likelihood to result in a click or conversion. Automated bidding takes the heavy lifting and guesswork out of setting bids to meet your performance goals. ...

[chandrao7]

A bid strategy that automatically sets bids for your ads based on that ad's likelihood to result in a click or conversion. Automated bidding takes the heavy lifting and guesswork out of setting bids to meet your performance goals.

[jayammrg]

With automated bidding, Google automatically sets bid amounts based on the likelihood that your ad will result in a click or conversion. To do this, they analyze data such as a user's device, operating system, the time of day they are searching, demographics, and location.

[jayam]

Smart Bidding is a set of automated bid strategies that uses machine learning to optimize for conversions or conversion value in each and every auction—a feature known as “auction-time bidding.” It also factors in a wide range of auction-time signals such as device, location, time of day, language, and operating system ...

[juliaalan]

Google's Automated Bidding Strategy is the ideal method in maximizing your PPC campaigns performance based on your campaigns goals.

An Automated Bidding Strategy maximizes search campaigns performance by automatically setting bids through past data analysis. More specifically, through taking into account various factors such as users’ demographics, location, time they do searches and devices they use. Automated bidding strategies are designed to save you time on setting bids as you don’t have to do it manually, and to take into account multiple factors all in one over time.


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[Madhumitha]

Automated bidding, on the other hand, uses machine learning to maximize results based on your campaign goals. Rather than manually selecting your maximum CPC for all of your ads, you rely on Google to adjust your bid in real-time to yield the highest return based on the goals you set.


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