Mention the different types of keyword matches

[Propertyseo2020]

Mention the different types of keyword matches

[SmithaKumari]

exact match
phrase match
broad match
broad match modifier

[jayam]

Broad match (max reach, min relevance)
Modified Broad match (slightly lower reach, greater relevance)
Phrase match (medium reach, medium relevance)
Exact match (min reach, max relevance)
Negative match (usually used to increase the relevance of the website visitors)

[jayammrg]

Short-tail keywords (also known as head, broad, or generic keywords)
Mid-tail keywords.
Long-tail keywords.

[chandrao7]

four different
When bidding on a keyword in your PPC campaigns, you need to choose a keyword match type, which tells Google how aggressively or restrictively you want it to match your advertisements to keyword searches. There are four different keyword match types to choose from when advertising with Google Ads.

[brisbanecashcar]

Broad match (max reach, min relevance)
Modified Broad match (slightly lower reach, greater relevance)
Phrase match (medium reach, medium relevance)
Exact match (min reach, max relevance)
Negative match (usually used to increase the relevance of the website visitors)

[PrimeItSolution]

Hello Friends,

4 types of keyword matches as below -

1. Phrase match
2. Broad match
3. Broad match modifier
4. Exact match

[godwin]

Broad match (max reach, min relevance)
Modified Broad match (slightly lower reach, greater relevance)
Phrase match (medium reach, medium relevance)
Exact match (min reach, max relevance)
Negative match (usually used to increase the relevance of the website visitors)