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nayruny
06-13-2022, 08:51 AM
Data enrichment
With data enrichment, companies gain access to individual consumer data that enables them to connect online and offline activity, gaining a complete 360° view of each customer. Consumer data insights draw from web activity, mobile app usage, interactions with customer service and retail locations, and loyalty card activity to develop a complete understanding of the various ways an individual consumer interacts with the brand. Armed with this information, companies can engage with them more effectively, increasing customer satisfaction and building brand loyalty.
What do you think? Is data enrichment helping in sales?

Topactiv
06-14-2022, 01:00 AM
Data enrichment helps to organize the information properly in order to increase accuracy and boost sales. Relevant and enriched data provide more information about the client and customers. This way strengthens the brand's visibility and reputation.