How will you improve the landing page quality? [Archive]

AbbyDenver

12-27-2023, 01:16 PM

The important question is whether your landing page gets clicks but not conversions or it's not even getting clicks. If you're getting clicks but not conversions, focus on the landing page. Look at successful competitors and their landing page content. What works for them probably works for you, too. If you're not getting clicks, your landing page may not be the problem. If you're running paid ads, it's the paid ads that need work. If you're relying on serps, then you may need to update the page but also work off-page on seo.