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VijendraDiwakar
11-17-2011, 08:10 AM
Where you’re getting your links, the quality of these links, the relevancy of these links, how many links you have and what keywords you’re using as the anchor text all affect your rankings. But there are other factors that affect your ranking, including but not limited to:

• On page optimization factors – this is how well you’ve optimized your tags, content, formatting, keyword proximity, site map, and links on your web page. This also includes whether you use your keywords at the top of your page and in your “alt” tags (both good things).
• Having a lot outgoing or reciprocal links pointing to “bad” sites (like link farms) – can negatively impact rankings.
• Whether you have unique content (which the SE’s like).
• How frequently you update your site. Faster isn't necessarily better. Check what ranks well for your niche and aim to match it.
• Whether your domain includes your primary keywords.
• Your domain’s age, reputation, IP address and whether it’s a top level domain (e.g., a .com is better than a .info although probably not by much).
• Shady practices such as keyword stuffing or using text that’s the same color as the background can negatively affect your rankings. Only an issue if your site gets manually inspected and you don't have a legitimate reason for it.
• Showing one page to the search engines and other page to visitors negatively affects your rankings. (Cloaking and doorway pages.)
• Frames negatively affect your rankings.
• Using content that the search engines can’t read, like audios, flash, videos, graphics (without alt tags), etc.
• Whether you have a robots.txt file that tells the search engine bots to stop crawling or indexing your site.

Does domain age help?

Yes – search engines view an older domain as more trustworthy, which means older domains may have a slight advantage. But this is only true if the older domain has a good reputation (e.g., it hasn’t been blacklisted, penalized or banned from the search engines).

Cached Links

Google takes a snapshot of each page examined as it crawls the web and caches these as a back-up in case the original page is unavailable. If you click on the "Cached" link, you will see the web page as it looked when we indexed it. The cached content is the content Google uses to judge whether this page is a relevant match for your query.

When the cached page is displayed, it will have a header at the top which serves as a reminder that this is not necessarily the most recent version of the page. Terms that match your query are highlighted on the cached version to make it easier for you to see why your page is relevant.

The "Cached" link will be missing for sites that have not been indexed, as well as for sites whose owners have requested we not cache their content.

tajtour
11-18-2011, 02:45 AM
Thanks for sharing such a useful post