What is considered as more significant – Creating great content or building backlinks

[virendra]

Both are obvious. Creating quality content is considered as the first element responsible for ranking as well as building backlinks is useful to build authority to a site as well as coined as a metric for ranking well.

[RH-Calvin]

Both Content creation and link building are equally important for ranking your website in search engines. They are most common factors used to make your website stronger in search results of any search engine.

[dave33]

I always put content first. Link building is immensely helpful but can be done organically if the content is good enough.