What are the essential things to generate the Leads for Web Design Business?

[uthra]

I want to get more business through my website.What are the essential things to generate the Leads for Web Design Business from the website?

[john2]

unique menus, good looking header, body, and footer of a website is useful things for website designing. Website layout should be fast downloading. Easy to browsing, and pleasant color matching.

[john00]

Website which have interactive design and grasp the audience with graphics and content. Loading time of the website is also good.
And most important your website should be responsive design.