View Full Version : How can increase website traffic via social networks?

04-24-2015, 03:17 AM
Can you relate yourself to the common social media sayings – Facebook him, twitter this, post that, chat with them or follow them? If yes, you have been using different social media sites a lot lately. But have you ever thought that the same platforms can be used to promote your business? Stop for a while and think why do businesses crave Facebook likes, re-tweets and followers like a small child crave for toys? This is probably because it help entrepreneurs to convert their business into a brand.

The social media platform give businesses an opportunity to connect with their customers in a better manner. A large number of consumers are browsing the internet to find the services they want to hire or buy and if you are not on the web, you may be probably losing on your potential customers. However, just setting up a Facebook page or a Twitter account is not going to help your business, rather you have to be consistent with your social media accounts to achieve the required results.

This post list out several tips and tricks that will help you to grow your business exponentially with social media. So make sure that you read to the end!!

Have an Engaging and Interesting Website

The first step to attract your customers is to have an engaging website that can keep the customers on it for a long time. Your social media audience will be redirected to your home page, therefore, make sure to offer an interesting user experience to them.

First impression matters a lot and thus it is essential to make a favorable first impression on your customers. Choose a clean and professional design for your website to make the site look impressive. Make sure that it includes all the elements but does not look confusing. You will connect with your online audience through your website, so make sure that your web page is able to convert the visitors easily.

Give A Face To Your Company

If you are planning to promote your services through the social media channel, make sure that you put up a human face to represent your company and to increase its credibility. However, it does not mean that you are going to share everything with your customers rather choose to share relevant and interesting details with them to attract them to your social media page.

Your company must sound like a real human to your customers. It is not important to share only the details about your business. You can also post something interesting that will make your followers re-tweet it or share it further to increase your business popularity. Sharing unique and gripping information will also help your enterprise to gain people's trust easily.

Think About Your Competitors

You are not alone in the industry who is trying to attract customers to the business rather your competitors are also trying to attract the same audience to their business. Therefore, make sure that you know who your competitors are and what tricks they are using. Social networking platforms give an opportunity to people with similar interest to hang out together. This means, it becomes easier for businesses to build up relationships.

Look for people who have large followers. These may include bloggers, authors or simple social media mavens who have large followings because they share good stuff. Followers are not created overnight, so make sure that you stick around by regularly commenting on their posts, by posting an article and other interesting content or by sharing their content. Make sure that you focus on your target audience over the social media platforms.

Choose a Primary Platform

While targeting all the social networking sites is important, it is vital to choose a primary platform. If your potential customers are on Twitter, there is no sense in advertising your business on Facebook, so make sure that you know where your prospective customers are. Choose to focus on a secondary platform only when you are sure that you will be able to handle the responsibilities. Focusing on the primary platform will help your business to grow exponentially.

Manage Your Time

Now if you are planning to promote your business on the social media sites, it is essential that you have managed your time well. If you don't decide on the amount of time you will be investing in social media marketing, it will be your fault. Different sites such as Facebook, Instagram and Twitter are time-consuming sites. You will think that you will spend about 4 to 5 minutes, but end up spending 30 to 40 minutes on these sites.

So make sure that you know how much time you are going to spend on the social media sites and stick to the limit. Divide your time so that you are able to focus on different sites easily. Time management is an important aspect of social media marketing.

Content Is The King

Social media experts pay a lot of emphasis on the importance of content. According to them, content is the king in the online industry and it certainly is. Therefore, spend a majority of your time, writing valuable and entertaining content that can attract your audience interest.

While it is important to converse with your clients and answer their queries, it is equally essential to share valuable content with your customers. If you find an article written by someone else interesting you can also share the same. A 100 character tweet can also engage your audience, so make sure to write something interesting.

Search Engine Optimization Is also Imperative

While a lot of people think that social media sharing eliminates the need of SEO, however, the fact is that search engine optimization remains as an important part. A healthy relationship must be maintained between the two to achieve desired results. Remember, search engines can easily index the content shared on social media sites and rank it high.

When different social media networks such as Facebook, Google+, Twitter, and YouTube are used to promote a business, you can easily capture your online visitors' interest. The Internet has made it easier to get in touch with your customers who live in different countries. So if you want to turn your business into a profitable venture, make sure that you use a social media platform to make your company grow.

So it depends on you whether you want to use hashtags or want to target the Facebook users. But whatever you choose, remember to use the tools strategically, focus on the customers and write engaging content to emerge as an ace company in the online industry.

Source:- www.thinsquare.com

04-24-2015, 03:23 AM
All SEO and SMO work for proper way. submit all URL for high page rank and unique content update your website.

04-24-2015, 05:13 AM
Thank you for sharing this information. This information is really helpful to increase traffic.

04-27-2015, 01:37 AM
Thanks for sharing useful information, It helps to understand about social media to freshers in SEO.

04-28-2015, 03:55 AM
Nice article. Social media is a good way to promote business and if we have strong presence on social media sites then it will help in our brand building and also can generate business leads for us.